Frank Plasso

Frank Plasso

Born in Rochester, New York, Plasso made his way to Las Vegas where he attended UNLV on a full scholarship for track and field, and cross-country. After his four years at UNLV, he holds all records for distance running. One of the elite runners in the world, Plasso became a USA National 10K and 25K Champion. He followed that up by winning the Phoenix International Marathon twice, recording the third fastest debut ever for an American marathoner. Plasso overcame one of the top international fields ever assembled in 1983 in Phoenix, including Belgium’s Carl Listmont, who won silver and bronze medals, respectively, at the 1976 and 1980 Olympic Games. Winning three Las Vegas International Marathons with record times, Plasso’s records stood for nearly 20 years, and today still claims the second and third fastest time in event history. Internationally, Plasso represented the USA in Seoul, Korea in the World Marathon Championships and served as team captain. During his remarkable racing career, Plasso won more than 250 races, including the Las Vegas Turkey Trot six times and every major race ever held in Las Vegas. In 2009, Plasso was inducted into the Southern Nevada Sports Hall of Fame.

Plasso has also dedicated himself to giving back to the community. He has been involved with the Las Vegas Candle Lighters Association, a group that assists children with cancer, for many years during his residency in Las Vegas. He has been awarded the Philanthropic of the Year by the Rocky Mountain Candle Lighters Association and continues to promote and operate more than 20 fund raising events to raise money for local charities.

Currently, Plasso serves as the President/CEO of Supplement Rx, a national supplement manufacturer and founded Elite Nutrition, a national chain of retail supplement stores that has had as many as 50 locations. The first Elite Nutrition store opened in Henderson, Nev. in 1988 and is still in existence today. Plasso also developed several top lines including Xyience and worked with several other top brands. Plasso also founded and remains a board representative of the National Academy of Fitness and Sports Nutrition (NAFSN) and sits on the advisory board of the National Association for Fitness Certification (NAFC). In addition, Plasso also founded the Sports Nutrition Media Group which operates educational sites like Sports Nutrition Supplement Guide and Nutritionology.com

Plasso holds many patents and certifications in the industry and continues to stay current with the latest trends in supplementation and fitness.

Thursday, 01 June 2017 20:09

How to Find Your Perfect Supplements!

“So what supplements do you take?” This is often how we decide for ourselves what supplements we should take – a stratagem that’s based strictly on another person’s results, lifestyle, and nutrition choices, let alone their personal health history. The decision of what supplements you should take should be based on your OWN health history, your unique lifestyle, and above all, your personal health and fitness goals, not someone else’s.

Tuesday, 16 May 2017 18:35

Cocoa Cinnamon Oatmeal

Chocolate, Cinnamon, Hazelnuts, and Bananas in a warm bowl of protein-packed oatmeal.

There's nothing like a classic Strawberry Banana Split, so why not make it into a protein smoothie?

Thursday, 20 April 2017 17:52

Protein Power Balls

Peanut butter, oats, and protein powder unite to create a power-packed snack perfect to refuel your energy in an active lifestyle.

Who doesn't love crepes for breakfast, lunch or dinner? These flavorful little crepes topped with chocolate-hazelnut spread and bananas are sure to satisfy.

Thursday, 20 April 2017 17:27

Are You Getting the Daily Essentials?

You are what you eat, so here’s hoping that you’re getting plenty of vitamins. Vitamin deficiencies can cause a variety of neurological disorders, digestive problems and other issues. If you don’t get the vitamins you need, you may experience some unpleasant changes in your body, such as tingling in your hands and feet, severe fatigue or even hair loss—all things you’d probably like to avoid.

Monday, 20 March 2017 18:57

Shamrock Protein Smoothie

Vanilla Building Blocks Protein + Rx Greens unite to make a delicious green protein smoothie with a touch of peppermint...a healthy remake of a popular holiday fast-food favorite.

Wednesday, 01 March 2017 17:01

Lean and Tone with Amino’s

So we know that amino acids are organic compounds that serve as the building blocks for proteins. We know that some amino acids are considered “essential,” because the body cannot make them on its own. Many of us are familiar with the branched-chain amino acids, commonly referred to as BCAAs in the world of fitness and health, those precursors to proteins (a.k.a. proteinogenic amino acids), like leucine, isoleucine, and valine. But how do they help us lose fat and lean out?

Friday, 30 December 2016 18:57

Nutrient Deficiencies during Weight Loss

January always brings the regular New Year’s resolutions for weight loss; and with that increased exercise and decreased overall calorie intake, comes an increased and critical demand for nutrients. Eating healthy is important, but do you know how much food you would need to consume to get the proper amount of nutrition?

Thursday, 01 December 2016 18:22

Why Whey?

Protein powders are a long-standing staple of any fitness enthusiasts’ pantry, and with the advent of new protein powder types, it’s time to consider if whey protein is right for you.

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